Andreas Kufner is Head of International Brand Management at FC Bayern. Mr. Kufner and his team members are mainly taking care of the club’s international activations in terms of 1st team tours, FC Bayern Football Schools, FC Bayern’s international youth tournament series “FC Bayern Youth Cup”, trophy tour events with legends, fan public viewings and the-like.
He is working for FC Bayern since 10 years, which was a dream-come-true job for him then and still is. After three years as key account in FC Bayern’s sponsorship department for FC Bayern partners like Allianz & Siemens, he took the role as international marketing manager for the club before becoming Head of International Brand Management.
Mr. Kufner studied at Munich’s Ludwig-Maximilian-University and Sweden’s Lund University, and holds a Diploma degree of business administration since 2008.