HELEN SOULSBY

HELEN SOULSBY

MANAGING PARTNER, SRi

Managing Partner for the APAC region, Helen Soulsby leads a multilingual and multinational team of 14 from the Singapore office. She has been championing SRi’s growth in Asia for the past 7 years, stretching SRi’s network to include South East Asia, China and Hong Kong, South Korea and Japan. A discerning advisor with deep market knowledge, Helen leads senior-level searches across the ever-converging media, sport, entertainment and technology sectors for agencies, content owners, media companies and brands.

Early in her career, Helen held sales, product and marketing roles at adidas before moving on to Aviva as Head of Sponsorship and Athletics Australia as Director of Marketing and Commercial. A dead-eye basketball shooter and overall sport enthusiast, Helen has unrivalled connections and knowledge across the media, sport and entertainment sectors in APAC.