Mike Keech

Mike Keech


Mike Keech – Sponsorship Curator & Leverage Specialist | Entrepreneur | Bring your sponsorship to life!

Mike Keech is an experienced sponsorship specialist, that has been involved international sponsorship for more than 20 years. He is currently responsible for leading the Sponsorship and Licensing at WelTec and Whitireia New Zealand and oversees the acquisition and alignment of sponsorship strategy of one New Zealand’s leading educational institutes. Mike continues to increase New Zealand’s footprint in China and works in partnership with a number of global rights holders to increase their presence in the world’s largest marketplace.


Mike has led sponsorship teams across regional, national and international events and was responsible for DHL’s sponsorship leverage of the 2011 Rugby World Cup in New Zealand. As a leading best practice sponsorship professional, Mike has been a keynote speaker and panelist at a number of international events in South Africa, China and the US.


He leads sponsorship training for some of New Zealand’s most influential brands including FMG Insurance, New Zealand Racing Board and New Zealand Fashion Week. He is the co-founder of the Sponsorship Professionals Group for New Zealand and APAC and is the manager of LPGA and World Long Drive professional golfer Phillis Meti.